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SMS for Retail Industry

Engage your customer with targeted marketing campaigns; SMS is proven to increase foot traffic and online visitors.

Why Mobile Marketing works best with SMS:
  • Over 98% of SMS messages are read, compared to just 22% of emails
    (Frost & Sullivan)
  • 75% of people prefer receiving coupons via SMS
    (Digital Marketing Magazine)
  • The average click through rate of URLs included in SMS messages is 19%, compared to just 4.2% for emails
    (TextBoard & Mailchimp)
  • 79% of smartphone users use their phones to help with shopping and 74% make a purchase as the result
    (Google & Ipsos)

How to use SMS in retail
  • Send branded and personalised offers and coupons to customers to drive them into your stores.
  • Target the right customers with the right deals at the right time to drive sales in store and online.
  • Send weblinks with special deals to drive customers to your website via their mobile phone.
  • Remind customers about items left in their online carts, prompting them to complete the purchase.
  • Send delivery confirmations to ensure customers are home, minimising the need for redeliveries.
  • Improve your customer service by following up purchases with courtesy messages and questionnaires.
  • Staff rostering - send out roster details via SMS so your staff have it to hand at all times.
  • Shift filling - contact all staff when a shift becomes available, so you’re never understaffed.
  • Staff communication - send out important information such as sales incentives, rewards and target updates to motivate staff.